February 25, 2002 ~ v.4, n.8

 


Larta is the think tank for technology businesses. We apply knowledge in practical ways on behalf of cutting edge companies, investors, governments, and professionals. Larta drives the technology markets through four core activities: business training, market research, consulting, and capital/knowledge conferences.

Sign up for Larta University - equipping innovators with sound business fundamentals. Visit www.old.larta.org/Lartau.

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Entreworld - a world of resources for entrepreneurs

Company Profile: Evolving Logic
Decision-making has become a universal challenge for managers, entrepreneurs, technologists, and investors in the high tech industry, as it confronts one of its most tumultuous and unpredictable eras. Evolving Logic hopes it can leverage the timing of this uncertain climate through its star product--computer-assisted reasoning (CAR) software--that transcends the flaws of traditional analytical processes, and assists companies to prepare not just for select outcomes, but for any shape the unseen future might take.
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Other News Articles

Topic: Digital Media
Online Tunes: People Are Paying
(Wired News)
Amid copyright infringement lawsuits, bankruptcies, legislative battles and an overriding belief in some quarters that they'll never turn a profit, digital music subscription services are showing signs of good health. Independently owned MusicMatch, which this week surpassed 100,000 customers for its streaming radio service, has become a beacon for Internet music businesses. "The fundamental question in a post-Napster era is, 'Can you create a business model?' The answer is yes," said Aram Sinnreich, senior analyst with Jupiter Media Metrix. "Consumers do recognize value in premium services."
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Larta Events

March 7: Venture Salon
Larta's Venture Salon is the exclusive quarterly conference for the venture industry. This time, we feature the premiere of the 2002 Sand Dollar report and some selected, trained companies that best exemplify technology trends. Pricewaterhouse Coopers is partnering with Larta, and Larta's Sand Dollar Report (on venture investing in Southern California) will be published in collaboration with PwC's MoneyTree Report. Thursday, March 7 from 2 to 5:00 p.m. in Santa Monica.
Attendance is very limited, accredited investors only.

more information
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March 20&21: Larta University, Attracting Capital
This workshop covers all aspects and opportunities available to companies interested in attracting capital. The class will cover the various types of financing options and the pros and cons of each of those, from government funding, to loans, to all stages of VC financing, and how to decide what type of capital a business is best suited for. This session will also address how to pitch a company, and how to negotiate business deals. The workshop is led by a panel of investors, with practice pitch sessions performed.
more information
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April 18th: Southern California Technology Venture Forum
Knowledge and Investment Conference
The format of SCTVF has changed to address new opportunities, and to meet the need for information and knowledge about technology trends and market realities. We have selected three defining sectors to spotlight in 2002: Life Sciences, Nanotechnology and Security Technologies. 7:30 am-2:30 pm, Regent Beverly Wilshire, Beverly Hills, California.
more information
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Larta in the News

Sponsored by:


Deregulation and New Economy Made Destructive Bedfellows
(Downtown News)
By now, we have all become intoxicated with Enron's death throes. In death, it will inevitably grab and pull many others down with it--thousands of employees, to be sure, as well as shareholders, and unfortunately some legitimate businesses. Hopefully, it will drag down the politicians, who, along with some well off accountants, were the foxes guarding the hen house.
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Nano-East Meets Nano-West at JETRO LA (Nanotech Bulletin)
News of impending scale-ups in nanotube production, alongside the search for yet another rare form of carbon, were among the highlights of a half-day conference in Los Angeles. Entitled Japan Meets the Nano-Republic of LA, the Feb. 21 event was produced by Larta, in conjunction with the US-Japan Hi-Tech Partnership 2002 (JETRO).
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Japan sees nanotech as key to rebuilding its economy (Small Times)
From the 49th floor of the glass-walled conference room, the view of the Hollywood sign is eye level. It is here where Makoto Yokota sits down to talk nanotech. Yokota is executive director of technology and research at the Japan External Trade Organization (JETRO) in downtown Los Angeles. The Japanese government-funded group promotes trade between Japan and other countries. In Japan, big companies promote research and development, but they keep it all within the organization, Yokota said. "They don't like to use outer resources, such as university professors or small venture company researchers. This is one problem."
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Announcements

Call Center for sale
Larta is selling a Harris 20-20 Call Center, including switch, control station, and 40 government spec phones. This top-of-the-line call center includes a dual tower, redundant switch, which can handle 1000 simultaneous incoming and outgoing phone calls. Bought in 1998 for over $400,000 and used for only a few months (estimated having ever handled only 1000 calls TOTAL), the Center includes videos, manuals, etc. Dozens of photos of the unit can be seen at here. Contact Steven Klein at sklein@old.larta.org to make an offer or get further details. Selling for $75,000 or best offer.

Marina Del Rey Commercial Property Available
This offering consists of three buildings, each unique, which may be leased separately, or combined in several ways to accommodate a wide variety of uses. The entire exterior of this campus has just been completely renovated. The property is located 2 miles west of the 405 Freeway and 1 mile from the Marina Freeway, and is within minutes of LAX and blocks of the Pacific Ocean.
more information>

This events calendar is provided as a service by Larta about events vetted and endorsed by Larta.

February 26: JETRO 4th Tuesday Technology Exchange, The Process Imperative for High Performance Organizations
In an era of constant change paced by information technology, organizations are being forced to continually re-evaluate their competitive position and initiate timely change programs to assure their long-term viability and competitiveness. This presentation looks at the growing importance of processes as organizations embrace CMMI, Six Sigma, and other change initiatives. It discusses the change in mindset that is necessary when adopting a process-orientation within an organization. It emphasizes the importance of business process management as a means to accumulate enterprise-wide knowledge, rapidly and cost-effectively adapt to change, and streamline operations. A methodological framework is presented that ensures process alignment with enterprise objectives as processes are redefined in response to various change initiatives.
more information>

February 27: Digital Media Wire presents Interactive Games on the Internet: An Industry Poised for the Future
This panel discussion, moderated by Victor Hwang, Larta COO, will address recent developments and new business opportunities and challenges from the emerging industry of online gaming. Confirmed Speakers: Tracy Fullerton, President, Spiderdance, Chris Kantrowitz, CEO, Co-founder, 7ate9 Productions, Mark Kapczynski, Principal Consultant, Microsoft. February 27, 2002, 8:30-10:30 am, Four Seasons, Beverly Hills. Registration: $50 includes program and breakfast.
more information
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February 27: Valeo Conference, Building Strategic Partnerships that Last
Whether you’re a corporate level executive or an early stage entrepreneur, join some of Los Angeles’ leading corporate executives and successful small business owners for an evening of education, inspiration and networking, as we take an inside look at the best practices for building strategic partnerships and examine the various ways a company can effectively share expertise, assets, expenses and minimize risks in order to maximize sales and revenue.
more information
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March 2: Caltech-MIT Enterprise Forum Spotlight Program, High-Tech in Down Times: Survival Strategies
With tighter capital markets, lower valuations and higher hurdles, entrepreneurs are struggling to get an audience with private investors and venture capitalists. But it is not all bad news for emerging high-tech companies. All companies might try to maximize cash flow, reduce costs and identify the legal and fiduciary exposure in customer contracts, investor covenants and employee relationships. But unlike other firms, emerging high-tech companies have a few additional survival tools. In this special Spotlight program, with the guidance of Akin Gump Technology Ventures and Deloitte & Touche, the Caltech/MIT Enterprise Forum takes a deep look at how
emerging high-tech companies can survive the economic downturn and use these times to strengthen their prospects for growth. Speakers include Victor Hwang, Larta Chief Operating Officer.
more information
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March 4-6: Foundation for Enterprise Development Presents: "The Inspired Company: Creating High Performance with Employee Ownership"
This is a program designed specifically for entrepreneurs and business leaders. To help you sort through the many issues involved in designing and implementing a good employee stock program, we have brought together in beautiful San Diego the leading experts from around the nation.
more information>

March 5: ctexpo
As it moves into its second decade, ctexpo continues to deliver comprehensive educational content on the industry's most innovative technologies. From beginners to the most advanced developers, the program will feature content designed to fill in the gaps. Delegates will learn how to harness convergent technologies. How to bring together the hardware, applications, products, services, builders and channel players. How convergence connects diverse technologies with different protocols, business models & strategies, and how to make them work. Larta will be presenting a luncheon at this event, Convergence Meets Consumers: New Applications, New Challenges.
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March 7: WITI Los Angeles presents How Have We Changed the Way TV, Movies and Music are Made
Join WITI-LA for a dynamic panel discussion in the landmark Steven J. Ross Theatre on the Warner Brothers studio lot. Docents will be available to tour the adjacent Warner Brothers Museum. A special effects presentation will also be held at this gala event.
more information>

March 11-14: National SBIR Conference in Anaheim
The National Science Foundation, in association with the Department of Defense and the Small Business Administration, and all 10 SBIR agencies is sponsoring this Early 2002 National SBIR Conference. Program Managers and representatives from all participating agencies will provide insight into how to work with their respective agencies and answer your own special questions during the one-on- one opportunities.
more information>

April 4: Lava Investment Capital Conference
This event provides an
opportunity to meet the resources you need to finance a high growth company. Presenting 65 Speakers and 70 Sponsors that provide Debt & Equity Public & Private Financings From $500 Thousand to $500 Million, including Steve Forbes, President and CEO, Forbes, Inc., Leo Spiegel, General Partner of Mission Ventures, and Donald Straszheim, Former Chief Economist, Merrill Lynch & Co.
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April 29-May 1: Nanotechnologies Initiative: From Vision Towards Commercialization, in Washington D.C.
The National Nanotechnology Initiative, the Federal government's investment in the future of nanotechnology, serves as a major force in shaping the direction of the Nation's nanotechnology research and development activities. Dr. Michael Roco and key representatives from the departments and agencies participating in the NNI, the six nanoscale science and engineering centers, and several important government laboratories will provide a comprehensive, in-depth status report and outlook for NNI research, including budgets, priorities, research projects, outcomes and prospects for commercialization at the upcoming conference. Speakers include Lynn Foster, Larta's Director of Technology Consulting.
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Larta's full event calendar >

 

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