Medical Device Industry White Paper
Details the U.S. medical device industry, which has been a bright spot in an otherwise gloomy economy, generating over $55 billion in sales in 2002.

Larta's full list of publications >

July 22 & 24: Entrepreneurship Series #3: Betting on the Jockey: Building the Killer Management Team
When investors, recruiters and entrepreneurs match a startup with experienced business management, it's a delicate dance of communication, ego and power struggle. This workshop covers recruiting and compensation, identifying and filling management team gaps, boards of directors, and legal obligations for employers.
Locations: Irvine and Downtown Los Angeles

August 5: Preparing the Financial Forecast Model
This workshop will explain how to build a financial forecast model. Using Excel, you will learn how to create your forecast from the bottom up, using the primary elements of your business (sales, cost of goods sold, staffing and overhead) to construct an accurate Income Statement, Cash Flow Statement and Balance Sheet in a format that potential investors will find attractive.
Location: Downtown Los Angeles

August 26: Protecting Trade Secrets from Employees and Contractors
Trade secrets are some of a company's most important assets, but unlike patents, they're often overlooked and not properly protected. Many companies are not even aware that certain lists, techniques, formulas, processes and/or methods are considered trade secrets, which can be legally protected. This session will teach you to identify your trade secrets, take appropriate practical and legal measures to protect those trade secrets, and will discuss why doing so provides a competitive edge and adds value to your company's bottom line.
Location: Downtown Los Angeles

Larta University's full course schedule >

Top Stories in Hot Technology Sectors

Biotech
3 More Biotech Firms File Suit Against Columbia Over Patent (New York Times - registration required)
Columbia University is coming under increasing legal attack from biotechnology companies, which accuse it of illegally trying to extend the life of a patent that has brought the institution hundreds of millions in revenue.
more Biotech articles >

Wireless
WorldCom Wins New Federal Contract (Washington Post)
The House of Representatives signed a $17 million contract with WorldCom Inc., just as several members of Congress were trying to block the troubled telecommunications giant from doing business with the federal government.
more Wireless articles >

Software
PeopleSoft Says Acquisition Is Complete (Washington Post)
Business software maker PeopleSoft Inc. said it has completed its acquisition of J.D. Edwards & Co., a purchase that will pose a new and more expensive obstacle for Oracle Corp. in its hostile takeover bid for PeopleSoft.
more Software articles >

Semiconductors
PC demand Buoys Intel Earnings (CNet News.com)
Intel on Tuesday reported a second-quarter profit that beat analyst expectations by a penny.
more Semiconductor articles >

Investments
Microsoft Earnings Climb 25% (LA Times)
Microsoft Corp. shrugged off a sluggish economy and cautious corporate spending to post higher profit and sales in the latest quarter, boosted by double-digit growth in its server software and an unexpected jump in online advertising in its MSN division.
more Investment articles >

Get the Latest So Cal Investment Report
Larta's Sand Dollar Report 2003: An Analysis of Venture Investing In Southern California features comprehensive new data and interviews with leading venture capitalists. The report includes PricewaterhouseCoopers/Venture Economics/National Venture Capital Association MoneyTree Survey.

This events calendar is provided as a service by Larta about events vetted and endorsed by Larta.

July 22: Bottom Line Networking
LA County Community Development Commission's Business Technology Center has Patrick Henry of Referral Engine Company teaching "Rainmaking" skills to help make your networking time more effective. Members learn and practice important networking techniques to find new business opportunities.

July 27-30: SIGGRAPH 2003
ACM Siggraph presents the world's largest marketplace of computer graphics and interactive techniques. The latest information and glimpses into the future.

August 5: Preparing the Financial Forecast Model
This workshop will explain how to build a financial forecast model using Excel to create accurate Income Statements, Cash Flow Statements and Balance Sheets in a format that potential investors will find attractive.

August 12: Accounting & Taxes for Technology Companies
A class at the Los Angeles County Community Development Commission's Business Technology Center taught by Yvonne Flint, CPA; Jim Rider, CPA, MBT; and Mark Schaefer Associates of Mark Schaefer Associates.

August 20: Build Your Brand with Public Relations
Brown bag lunch series by LACCDC's Business Technology Center. A public relations campaign is essential for launching new products, creating new markets and establishing the credibility of new technology companies. Successful public relations consultants Michael Goldstein and Robert Sax will discuss strategies and tactics that will put your company on the road to recognition and riches.

August 26: Protecting Trade Secrets from Employees and Contractors
Trade secrets are some of a company's most important assets, but unlike patents, they're often overlooked and not properly protected. This session will teach you to identify your trade secrets, take appropriate practical and legal measures to protect those trade secrets, and will discuss why doing so provides a competitive edge and adds value to your company's bottom line.

Larta's full event calendar >

Programs and Events Coordinator
Programs and Events Coordinator will assist the Programs Director with producing approximately five conferences and 50 business workshops per year. Candidate will manage all logistical aspects of conferences and workshops and will assist in program marketing efforts.

Business Development Associate
Business Development Associate will assist the Business Development Director with sales, new business sourcing, and marketing.

Since 1993, Larta has been closely involved with cutting-edge business trends, growing sectors, and innovative companies. We apply this "insider" knowledge to help our clients find new customers, open new markets, tackle tough issues, and raise capital.

Companies helped by Larta have raised over $1.5 billion in capital. Larta's seminars provide insights to 1,000 businesspeople each year. Larta's weekly electronic magazine on business innovation is read by 20,000 people.

www.Larta.org

714 W. Olympic Blvd.
Suite 750
Los Angeles, CA 90015
Tel: (213) 744-1314
Fax: (213) 744-1791

Orange County Office
16269 Laguna Canyon Road
Suite 100
Irvine, CA 92618
(949) 789-1110