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Refining
the Pitch
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Larta is the think tank for technology
businesses. We apply knowledge in practical
ways on behalf of cutting edge companies,
investors, governments, and professionals.
Larta drives the technology markets through
four core activities: business training, market
research, consulting, and capital/knowledge
conferences.
Sign
up for Larta University - equipping
innovators with sound business fundamentals.
Visit www.Larta.org/Lartau.
746
W. Adams Blvd.
Los Angeles, CA 90089-7727
Tel: (213) 743-4150
Fax: (213) 747-7307
www.larta.org
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Whether
it's for investors, strategic partners, or customers,
the strongest company pitch is a delicate balance of clear,
relevant information, but never style over substance.
full
article>
Upcoming
Larta Events:
Larta
University February Session: Pitching
Your Company
Feb. 13 in Irvine (8-noon) and Feb. 14 in Santa Monica
(8:30-12:30 pm)
Investors,
customers, and strategic partners often hear pitches with
too much of the wrong information (or just too much information)
and not enough of the essentials. This workshop focuses
on how to translate complex, broad technology business
concepts and plans into succinct messages that intrigue
and interest for each type of business audience from venture
capitalists to corporate partners. The session will also
address how to do an elevator pitch, refine the business
plan, and more. Speakers Include: Todd Jerry and Greg
Bonfiglio (Anthem Venture Partners), Stephen D. OConnor
(Nanostream
Inc.)
more
information
February 21:
US-Japan
Hi Tech
Partnership 2002: Japan Meets the Nano Republic of
California, Co-Produced by Larta
Join
us for "Japan Meets the Nano Republic of California",
a focused half-day event that brings leading business
and research leaders from Japan and the Nano Republic
for a practical discussion on current research and potential
future business opportunities in nanotechnology. Two
high-powered discussion panels will feature key figures
and companies building the future of nanotechnology
both here and abroad. Featured
Keynote: Dr. Eiji Osawa, President of NanoCarbon Research
Institute.
Confirmed
Speakers:
Dr.
Eiji Osawa, President of NanoCarbon Research Institute,
Ltd.
Martha
Krebs, Director of the CA NanoSystems Institute and Associate
Vice Chancellor of UCLA for Research
Dr.
Ari Requicha, Dir. of USC Molecular Robotics Laboratory
Dr.
Joe Lichtenhan, CEO of Hybrid Plastics Corp.
Scott
Broadley, VP of Broadley James Corp.
Susumu
Katagiri, President & CEO, Fullerene International
Corp.
Dr.
Brian Pierce, Manager, Advanced RF Technologies, Raytheon
Corp.
Dr.
Motoo Yumura, Principal Research Scientist, Research Center
for Advanced Carbon Materials, AIST
Dr.
Yoshiteru Sato, Director of Materials Processes Technology
Development Dept. of NEDO
Brent
Viers, Project Leader, POSS/Polymer Working Group, Air
Force Research Laboratory, Propulsion Materials
February
21, 2002, 12:45 - 6:30 PM Torrance Marriott. Registration:
Pre-registration is $60, at the door registration is
$75.
more
information
February
27:
Digital
Media Wire presents Interactive Games on the Internet:
An Industry Poised for the Future
This panel discussion, moderated by Victor Hwang,
Larta COO, will address recent developments and new
business opportunities and challenges from the emerging
industry of online gaming.
Confirmed
Speakers:
Tracy
Fullerton, President, Spiderdance
Chris
Kantrowitz, Chief Executive Officer, Co-Founder of The
Groove Alliance and President of 7ate9 Productions
Mark
Kapczynski, Principal Consultant, Microsoft
Additional
Speakers To Be Announced
February
27, 2002, 8:30 am- 10:30 am, Four Seasons, Beverly Hills.
Registration: $50 includes program and breakfast.
more
information
Larta
in the News
Sponsored
by:

(Movielink
[formerly Moviefly] names Larta Board member James
Ramo as its new CEO)
The Los Angeles Times
Studio Group Picks CEO for Video Venture
AOL Time Warner Inc., Sony Corp. and three other film
studios appointed Jim Ramo, a former Hughes Electronics
Corp. official, chief executive of their joint service
to deliver movies over the Internet.
full
article>
Other
News
TelASIC
Raises $22.5 million for wireless launch
El Segundo and Thousand Oaks-based TelASIC Communications
(www.telasic.com) announced that the company has raised
an initial round of $22.5 million to launch the company's
advanced wireless products. ComVentures led the round,
with Larta Sponsors Mission Ventures, Raytheon, and Redpoint
Ventures participating. The company is developing high
performance RF and analog mixed signal solutions for wireless
products, and is a spinoff of Raytheon's Advanced Products
group.
more
information
Hollywood
Reporter
3 Anschutz screen chains to be rebuilt for 2 CEOs
In a move that may return some leverage to the long-beleaguered
exhibition industry, Anschutz Corp. will consolidate its
three theater chains, Regal Cinemas, United Artists Theatre
Circuit and Edwards Theatres, into one entity - with Mike
Campbell, CEO of Regal Cinemas, crowned as CEO of the
combined theater operations.
full
article>
Positions
open at Larta
Freelance
Copy Editor
Larta is seeking
a freelance copy editor to proofread and edit Larta's
written materials, including the LA VOX newsletter, research
reports, and marketing information. 1-2 years staff or
regular freelance proofreading/copy editing experience
required. Please send resume with reference information
and salary history to jjohnson@larta.org.
Call
Center for sale
Larta
is selling a Harris 20-20 Call Center, including switch,
control station, and 40 government spec phones. This top-of-the-line
call center includes a dual tower, redundant switch, which
can handle 1000 simultaneous incoming and outgoing phone
calls. Bought in 1998 for over $400,000 and used for only
a few months (estimated having ever handled only 1000
calls TOTAL), the Center includes videos, manuals, etc.
Dozens of photos of the unit can be seen here.
Contact Steven Klein at sklein@larta.org
to make an offer or get further details. Selling for $75,000
or best offer.
Marina
Del Rey Commercial Property Available
This offering consists of three buildings, each unique,
which may be leased separately, or combined in several
ways to accommodate a wide variety of uses. The entire
exterior of this campus has just been completely renovated.
The property is located 2 miles west of the 405 Freeway
and 1 mile from the Marina Freeway, and is within minutes
of LAX and blocks of the Pacific Ocean.
more
information
This
events calendar is provided as a service by Larta about events
vetted and endorsed by Larta.
February
7: Software Industry Council Awards 2002
The
Software Industry Awards, now in its eighth year of existence, recognizes
those who have made outstanding contributions to the industry. The
awards function as a measure of the continuing growth and influence
of the software industry in Southern California, which represents
more than 8,000 companies and the tens of thousands of talented
employees powering their success. The 2002 Software Industry Awards
will attract more than 300 attendees comprised primarily of senior
executives from the software, Internet, entertainment and support
industries within Southern California. Featured keynote: Los Angeles
Times' Syndicated Columnist and CBS News Technology Consultant Larry
Magid's take on the state of the tech economy, "From Survival
to Revival." $75 per SCSC member; $100 per non-SCSC member.
6:00 - 9:00 p.m. Millennium Biltmore Hotel, downtown Los Angeles.
more
information
February
11: IBF Nanotechnology Investing Forum in Palm Springs
The alluring promise of Nanotechnology innovation has managed to
unlock a tremendous inflow of private and public investment capital
within a relatively tight private equity market. However, with buzz
comes the dangerous effects of hype. This conference will unite
venture capitalists, private equity investors, technology transfer
experts, government agencies, university academicians, emerging
growth nanotechnology companies, corporate investors, financing
sources and institutional investors. Keynote presentation by Steve
Jurvetson, Managing Director, Draper Fisher Jurvetson.
more
information
February
13-14: Larta University Pitching
Your Company
This
workshop focuses on how to translate complex, broad technology business
concepts and plans into succinct messages that intrigue and interest
for each type of business audiences from venture capitalists to
corporate partners. Speakers Include: Todd Jerry and Greg
Bonfiglio (Anthem Venture Partners), Stephen D. OConnor (Nanostream
Inc.)
more
information
February
19: Homeland Security Conference: Technology Against Terrorism
This conference is for businesses with counter-terrorism and
homeland security technologies and products, featuring an "expo"
of selected products, services and technologies related to counter-terrorism,
homeland security or emergency response. Panels feature executives
and decision-makers from Federal, state and local agencies and large
government contractors responsible for procuring and purchasing
products and services that government agencies use for counter-terrorism,
homeland security or emergency response. Government
entities expected to participate include: The Department of Defense,
DARPA, In-Q-Tel (the CIA's venture capital fund), The State of California,
and The County of Los Angeles. In addition, a panel of selected
small and medium-sized businesses will present their products and
experiences as vendors and contractors. Finally, policy makers and
key executives will discuss ways of improving the process of interaction
between the public and private sectors. Congresswoman Jane Harman,
ranking member on the house subcommittee on terrorism and homeland
security will give an opening keynote and lead policy discussion.
If you are interested in participating in this expo, you must
email a description of your product and company by C.O.B. Friday,
February 8 to EXPO@southbaypartnership.com.
more
information
February
20: TiE SC: Mergers and Acquisitions in Professional Service Organization
This
keynote addresses will be presented by Vijay C. Parikh - General
Partner of Global Catalyst Partners and Murli Tolaney, Chairman,
Montgomery Watson Harza. At the door: $35 members & $45 for
non-members. 6 PM networking reception and registration. Sheraton
Cerritos.
more
information
February
21: JETRO US - Japan Hi Tech Partnership 2002 presents "Japan
Meets the Nano Republic of California,"
co-produced by Larta
This half-day event brings leading business and research leaders
from Japan and the Nano Republic. Featured Keynote: Dr. Eiji Osawa,
President of NanoCarbon Research Institute, Ltd. Preregistration
is $60, at the door registration is $75.
more information
February
23: Southern California Monte Jade Science and Technology Association
Monte Jade is a organization that connects and assists businesses,
investors, and professionals in America, Taiwan, and China. Monte
Jade helps entrepreneurs link with prospective investors; provides
valuable information on human resources, capital & products
in the Chinese and American communities; and provides career enhancement
tips and job market data. Monte Jade will inaugurate its new Southern
California chapter on February 23, 2002 from 8:30 a.m. to 3:00 p.m.
at the Los Angeles Airport Marriott at a conference entitled Opportunities
and Challenges Facing the High Tech Industries in America, Taiwan
& China Now and Beyond 2002. Larta COO Victor Hwang will
moderate a panel discussion.
more
information
February
27: Digital Media Wire presents Interactive Games on the Internet:
An Industry Poised for the Future
This panel discussion and breakfast will be moderated by Larta
COO Victor Hwang. $50, Four Seasons Hotel, Beverly Hills.
more
information
March
4-6, 2001: ctexpo: How to Make Converging Communications Technologies
Work
As it moves into its second decade, ctexpo continues to deliver
comprehensive educational content on the industrys most innovative
technologies. From beginners to the most advanced developers, the
program will feature content designed to fill in the gaps. Delegates
will learn how to harness convergent technologies,and how to make
them work from IP to telephony to wireless and speech recognition.
March 4-6 conference, exhibits March 5-6. Los Angeles Convention
Center.
Rohit Shukla, CEO of Larta, will be a featured speaker at the conference.
more information
March
11-14: National SBIR Conference in Anaheim
The
National Science Foundation, in association with the Department
of Defense and the Small Business Administration, and all 10 SBIR
agencies is sponsoring this Early 2002 National SBIR Conference.
Program Managers and representatives from all participating agencies
will provide insight into how to work with their respective agencies
and answer your own special questions during the one-on- one opportunities.
more
information
Save
the Date: April 18th, 2002, Southern California Technology
Venture Forum Knowledge and Investment Conference (Application deadline:
February 1, 2002)
We expect 2002 to be a watershed year. As we move to more substantial
interest in foundation-level technologies, the 2002 conference carries
the theme, "Veda: Knowledge at technology's edge." This
illustrates our commitment to imparting and sharing well-grounded
knowledge in fields of technology that are likely to be revolutionary
in our time. The format of SCTVF has changed to address new opportunities,
and to meet the need for information and knowledge about technology
trends and market realities. We have selected three defining sectors
to spotlight in 2002: Life Sciences, Nanotechnology and Security
Technologies. In addition to presenting companies that define technical
excellence in these sectors, world-class experts in each of these
areas will address the state of the science and share their knowledge
about meaningful investment opportunities. 7:30 am-2:30 PM, Regent
Beverly Wilshire, Beverly Hills, California.
more information
Larta's full event calendar >

Copyright
© 2001 Larta. All rights reserved. Please feel free to forward this
newsletter to those who may be interested. Permission to quote any
proprietary part of this material is granted given proper credit.
Distribution is allowed provided that no modifications are made
to the original content.
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