
The Struggle for Siliconia, Part 2 of 3: The Sum of Its Parts-
The Geographical Struggle
So, in attempting to establish itself
as a high-tech center, Southern California has faced considerable
difficulty attributable in part to its geographical dispersion.
Its unique map of scattered activity has caused a series of ripple
effects, from the lack of coherent, consistent and available data
from research institutions, to the relatively smaller amounts
of investment money flowing in, from the effectiveness--and consistency--of
government policy (in an area of multiple jurisdictions), to the
essential sharing of resources.
First, there is the issue of defining what Southern California
actually is, and many definitions by research institutions fail
to fully recognize and track its activity by excluding areas that
are not considered part of Southern California. This despite the
fact that on any measure of economic collaboration, market presence,
collaboration and value, the region does include many areas that
have not always been considered part of its reach. This results
in research and data that is often arbitrary, varied or inaccurate.
In addition, as larta indicated in its Southern
California Technology Innovation Index 2001, "because
it is such a widely dispersed area with a large spectrum of economic
activity and employment, many "per capita" measurements
examining strictly technology activity will inevitably rank Southern
California below regions with highly concentrated (centralized)
technology activity."
The current economic slide in the overall technology sector may
prove to be a blessing in disguise for Southern California. As
the media and investment hype gravitated towards Silicon Valley
and its overnight millionaires in the late 1990s, the north will
also take much of the fall during this dip, both economically
and in terms of visibility. The UCLA Economic Forecast has projected
a more benign impact on the Southland's economy, partly because
of the diversity of its economic base. In addition, the lack of
generalized storied success on Wall Street among its tribe of
companies has led to less dependence on public markets, and therefore
less of a fall during a time of volatility. This is not to imply
that Southern California is in any way insulated from the technology
recession--it witnessed the folding of several Internet-based
companies such as EToys, and cutbacks across all the sectors.
However, as indicated in a recent
Los Angeles Times article, State's Economic Strength
Has Shifted to the Southland, the Southern California
region has a highly-concentrated and diverse base of "hard"
technology and manufacturing, which may prove to it to be more
sustainable region than the north in this post-bubble era.
"Because of the diversity of Los Angeles, and because it
wasn't as concentrated in dot coms as San Francisco, in essence
the greater Southern California region will act as a stabilizer
during this tech-led downturn for the state of California,"
said Ross DeVol of the Milken
Institute. "In many respects, I see it as a mirror image
or opposite of what happened in the early 90s in Southern California.
There, with the collapse of the aerospace industry and defense
downsizing, it fell heavily on Southern California, while the
Bay Area acted as a stabilizer for the state. I think now with
Southern California's hard tech base, and not having as much of
it geared on the dot coms, it will act as a stabilizer for the
state while the Bay Area will experience a recession."
But
the region's geographical scattering also causes a difficulty
in establishing centralized technology clusters which play a significant
role in regional branding. Even in specific sectors such as the
biosciences, efforts to establish parks and clusters have yet
to see the light of day. The recent $300 million effort to establish
the University Research Park Park in Irvine has
been set back due to the lack of interest from proposed tenants
such as Cisco and Conexant Systems. Meanwhile, efforts are still
ongoing to establish other thriving technology parks in Pasadena,
Cal State Pomona, and the USC area. The establishment of these
centralized areas of activity could potentially serve as a catalyst
for the region's most crucial demands--the need for targeted branding
efforts bounded by information and opportunity, the need to enable
better interactivity between businesses and researchers, and the
need to package and make more accessible investment opportunities.
Indeed, larta's own Venture
Salons were born out of a need to provide, in a central place,
the opportunities with which venture and other investors want
to connect.
Aside from stumping communications between businesses, the region's
geography also plays a part in the interactivity and effectiveness
of government entities. Los Angeles County alone has eighty-eight
separate cities, and it is one of six counties in the region.
There is a huge challenge inherent in developing and leading initiatives
that cover the vastness of the landscape and the diversity of
its inhabitants. One often witnesses this problem, particularly
on infrastructure projects such as fiber availability and access
and transportation (the regional giant, MTA, has many city governments,
large and small and public sector interests represented on its
board, with almost all carrying equal weight). This has also led
to an egregious NIMBY-ism, where neighborhood activists and the
elected representatives who respond fastest to the loudest voices
can bring a regional plan to its knees, and can often cause the
more fractured, otherwise-occupied business community to be caught
on the defensive.
"When you say government entity are you referring to the
cities?," said Kyser on the role government plays in this
area. "You have to understand what motivates a government
entity. We have regional managers stationed around the county
and they say in most cases the permitting process is still very
time consuming and costly for business and this is for big cities
and small cities. They're process-oriented, not results-oriented.
So you have that tension out there. Then with most cities if they
want any time of development, they want retail because that gets
them some type of tax revenue and if they can't get that, they
say let's increase fees on business. They don't understand--small
businesses are fragile, (especially), startups. So you have a
disconnect. You have thought leaders saying we've got to rebuild
the middle class and yet when one says 'technology offers a wonderful
vehicle for rebuilding middle class jobs' they don't understand
how to go about it."
Ross
DeVol and the Milken Institute have made extensive efforts throughout
the country in communicating with government entities about economic
issues. Recently, Milken's work with the state of Kentucky resulted
in a new position, Commissioner for the New Economy, which focuses
upon attracting entrepreneurial-driven technology growth to the
area. Although Southern California has made some substantial recent
progress with former Mayor Riordan's formation of the Digital
Coast Roundtable, DeVol feels the region has yet to witness
the sweeping, effective effort that it needs.
"There hasn't been much of a focus of growing the technology
in Los Angeles, at least from the government perspective,"
said DeVol. "The area has the pieces of the puzzle, yet they
have to put all the pieces together. The government has to play
a key role in that in my opinion, they have to act as an agent
for change. Government can't drive it but it can push it in the
right direction. I haven't seen that, there's people doing things,
but there really hasn't been much success in developing a broader,
public policy regional networking. It needs leadership from the
highest level, it needs the mayor, business leaders. There hasn't
been a concerted, broad-based effort. I'm not even sure there's
a recognition amongst high-level officials."
The
Struggle for Siliconia, Part 3 of 3: Branding
and Business, Chicken and The Egg
(click
here to return to Part 1)
by
Wendy Hall
larta staff writer
Rohit Shukla,
larta CEO also contributed to this report
Coming
this fall from larta:
Southern California Technology Innovation Index 2002
larta
will premiere its latest regional research report this fall, the
Southern California Technology Innovation Index 2002, an
update to the 2001
report which compared the growth and activity of the region's
technology industry compared to other areas. An economic benchmark
for the Southern California region, with hard data derived from
various statistical indicators, such as numbers of companies and
employees, educational resources, and investments, the new index
will include both updated numbers and new sections on Santa Barbara
and New York, as well as in-depth policy analysis.
Click
here for more information on Southern California Technology
Innovation Index 2001
*research
from Southern
California in the Information Age, by Joel Kotkin. Joel
Kotkin's writings and information on his best-selling book New
Geography, can be found at his web page, www.newgeography.com.
For research and reports by Milken
Institute economist Ross DeVol, visit the Institute's publications
page.
For more information on the Los Angeles Economic Development Corporation's
studies, click here.